Jasmin Thomas - Setting Up a Business in the Legal Cannabis Industry

Setting up a business in the legal cannabis industry is described as a rewarding but challenging endeavor defined by a lack of established blueprints. Navigating the legal landscape requires creative approaches to challenges like marketing, managing negative stigma, and securing payment providers that operate in a gray market. Building a meaningful presence involves prioritizing community-driven initiatives like the Entourage Network. These platforms foster collaboration and empower individuals, particularly women, to occupy leadership roles, ultimately setting new standards for inclusivity and professional conduct within the sector.